Beats Music had a massive pre-Grammy launch party on Friday. Eminem performed along with many other hip hop artists including Dr. Dre, Sean “Diddy” Combs, Ice Cube, Geto Boys, Bone Thugs & Harmony, Method Man, DJ Jazzy Jeff, Teddy Riley & Blackstreet, Busta Rhymes and Souls of Mischief, to name a few… whew. 1990’s rap classics was the theme.
Click here for the Beats Music launch party playlist.
Beats Music has an aggressive marketing plan for its 5-day-old service. They are spending money! This launch party is one example, co-sponsored by AT&T and Target. Also slated is a Super Bowl commercial which goes for $4 million per 30 seconds.